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Storywork logo
Image by 愚木混株 cdd20

We work with leaders, entrepreneurs + companies to know who they are and walk in it.

How we can help

If you don't know where you're going, it affects everything.

If you're a leader, where are you headed? 
If you're an entrepreneur, what's your next move?
If you're a company, is there alignment between who you really are and how you're showing up? 

Let us help you with your roadmap. 

Work with us

What is Identity Based Strategy?

It's a process that helps people and companies operate in alignment with their purpose. 

When people and companies operate outside of their "zone", they miss the optimum outcome and experience higher stress, burnout and potentially lack of profitability.

We help leaders, entrepreneurs and companies

navigate transition, determine direction and operate in alignment.

Brands We've Worked With

Branches Worldwide
Melhorn Architecture + Construction
Midstates Recreation
LB Trucks Coaching
Con Huevos
Canopy by Hilton
The Cradle Coach
Christ Fellowship
About Lauren

About Lauren

Lauren Shippy

Founder at StoryWork

Lauren Shippy

Hi! I'm so glad you're here - thanks for checking out StoryWork, over the last 20+ years I've had the opportunity to be a part of building a family investment office, and be a part of building, evaluating and consulting with startups across multiple sectors. I now get to practice doing what I love every day - providing strategy to companies of all sizes.

I'm able to collaborate with leaders in every area of strategy to design impactful business models and experiences. I truly have a passion for identifying the underlying dynamics of people, products and experiences, and leveraging value chains to create new markets for companies. To me, StoryWork is more than just a provider of marketing and strategy services, we're a platform of curated experts that can advise businesses and nonprofits to drive impact.


I'm a wife, mom of 2, MBA, and a lover of team whiteboard sessions. Here's to helping you grow your impact.

Work with Us



Get a clear plan of action to navigate transition, determine direction + operate in alignment.


Let us help you stay on track with regularly scheduled sessions, designed to make the space you need to "come up higher".


Have Lauren speak at your company training, retreat or event to help you refresh + inspire teams.


Book a workshop to cast vision and train your team to operate in their purpose, resulting in greater organizational effectiveness.


Listen In To
The Strategy Game Podcast

Strategy game podcast

You are Going to a New Place.

You are going to a new place guide
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